{"id":61606,"date":"2025-02-06T14:22:48","date_gmt":"2025-02-06T18:22:48","guid":{"rendered":"https:\/\/noti-america.com\/site\/principal\/?p=61606"},"modified":"2025-02-06T14:22:48","modified_gmt":"2025-02-06T18:22:48","slug":"el-comercio-minorista-como-pilar-del-desarrollo-economico-en-colombia-y-america-latina","status":"publish","type":"post","link":"https:\/\/noti-america.com\/site\/principal\/2025\/02\/06\/el-comercio-minorista-como-pilar-del-desarrollo-economico-en-colombia-y-america-latina\/","title":{"rendered":"El comercio minorista como pilar del desarrollo econ\u00f3mico en Colombia y Am\u00e9rica Latina"},"content":{"rendered":"<p>NOTI-AMERICA | COLOMBIA<\/p>\n<p>En un contexto donde los peque\u00f1os negocios representan m\u00e1s del 60% del empleo formal en Am\u00e9rica Latina, el comercio minorista emerge como un sector clave para el desarrollo econ\u00f3mico regional. En Colombia, SurtiApp ha demostrado que el acceso a herramientas digitales y a redes de abastecimiento eficientes ha impulsado el avance de\u00a0 este sector, hacia la modernizaci\u00f3n, reduciendo brechas estructurales y promoviendo una mayor competitividad.<\/p>\n<p>Esta plataforma es un ejemplo notable de esta transformaci\u00f3n, a trav\u00e9s del alcance logrado, facilitando la conexi\u00f3n entre comerciantes y proveedores. Su impacto en Colombia, se evidencia en el acceso a soluciones digitales, que fortalecen la log\u00edstica y el abastecimiento, impactando positivamente a peque\u00f1os y medianos comerciantes, del que disponen m\u00e1s del 85% de los municipios del pa\u00eds.<\/p>\n<p>La experiencia colombiana demuestra que la digitalizaci\u00f3n no es solo una cuesti\u00f3n tecnol\u00f3gica, sino una estrategia de desarrollo econ\u00f3mico. Las caracter\u00edsticas compartidas entre los mercados minoristas de pa\u00edses como M\u00e9xico, Per\u00fa y Ecuador, como la fragmentaci\u00f3n, las barreras al acceso a productos y la baja adopci\u00f3n tecnol\u00f3gica, evidencian la oportunidad de replicar modelos exitosos que potencien las econom\u00edas locales.<\/p>\n<p>El impacto del comercio minorista trasciende el crecimiento econ\u00f3mico: es una puerta de entrada a la inclusi\u00f3n financiera, la sostenibilidad y la equidad en el acceso a recursos. Estos avances plantean desaf\u00edos importantes sobre c\u00f3mo se puede escalar este modelo de desarrollo para beneficiar a toda Am\u00e9rica Latina, al mismo tiempo que abre una discusi\u00f3n m\u00e1s amplia sobre el rol del comercio minorista en la construcci\u00f3n de sistemas econ\u00f3micos m\u00e1s inclusivos y resilientes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NOTI-AMERICA | COLOMBIA En un contexto donde los peque\u00f1os negocios representan m\u00e1s del 60% del empleo formal en Am\u00e9rica Latina, el comercio minorista emerge como un sector clave para el desarrollo econ\u00f3mico regional. En&#46;&#46;&#46;<\/p>\n","protected":false},"author":135,"featured_media":61607,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"_acf_changed":false,"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"facebook_10219548024599422_1632221337088128":"","twitter_242054905_242054905":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5],"tags":[],"class_list":["post-61606","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-economia","post_format-post-format-image"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>El comercio minorista como pilar del desarrollo econ\u00f3mico en Colombia y Am\u00e9rica Latina - Noti-America.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/noti-america.com\/site\/principal\/2025\/02\/06\/el-comercio-minorista-como-pilar-del-desarrollo-economico-en-colombia-y-america-latina\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El comercio minorista como pilar del desarrollo econ\u00f3mico en Colombia y Am\u00e9rica Latina\" \/>\n<meta property=\"og:description\" content=\"NOTI-AMERICA | COLOMBIA En un contexto donde los peque\u00f1os negocios representan m\u00e1s del 60% del empleo formal en Am\u00e9rica Latina, el comercio minorista emerge como un sector clave para el desarrollo econ\u00f3mico regional. 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