{"id":34241,"date":"2025-03-07T05:03:30","date_gmt":"2025-03-07T05:03:30","guid":{"rendered":"https:\/\/noti-america.com\/site\/ecuador\/?p=34241"},"modified":"2025-03-07T05:03:30","modified_gmt":"2025-03-07T05:03:30","slug":"masterclass-sobre-comunicacion-estrategica-en-la-universidad-de-los-hemisferios","status":"publish","type":"post","link":"https:\/\/noti-america.com\/site\/ecuador\/2025\/03\/07\/masterclass-sobre-comunicacion-estrategica-en-la-universidad-de-los-hemisferios\/","title":{"rendered":"Masterclass sobre Comunicaci\u00f3n Estrat\u00e9gica en la Universidad de Los Hemisferios"},"content":{"rendered":"<p>REDACCI\u00d3N NOTI-AM\u00c9RICA <strong>(ECUADOR)<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-34243\" src=\"https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-scaled.jpeg\" alt=\"\" width=\"1920\" height=\"2560\" srcset=\"https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-scaled.jpeg 1920w, https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-225x300.jpeg 225w, https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-768x1024.jpeg 768w, https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-1152x1536.jpeg 1152w, https:\/\/noti-america.com\/site\/ecuador\/wp-content\/uploads\/sites\/18\/2025\/03\/3-1-1536x2048.jpeg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p style=\"text-align: justify\">La Universidad de Los Hemisferios fue sede de una masterclass dirigida a los estudiantes de la Facultad de Comunicaci\u00f3n, impartida por Nataly Reyes, CEO y fundadora de Phalopia Studio.<\/p>\n<p style=\"text-align: justify\">Bajo el t\u00edtulo \u00abTendencias y Retos de las Empresas en Comunicaci\u00f3n Estrat\u00e9gica\u00bb, la sesi\u00f3n explor\u00f3 el impacto de la creatividad, producci\u00f3n audiovisual, storytelling y nuevas tecnolog\u00edas en la forma en que las marcas se conectan con su audiencia.<\/p>\n<p style=\"text-align: justify\">Entre las tendencias destacadas estuvieron la humanizaci\u00f3n de marcas, el uso de inteligencia artificial, contenido generado por usuarios (UGC) y la comunicaci\u00f3n basada en datos (Data-Driven PR). En cuanto a los retos, se abordaron desaf\u00edos como la gesti\u00f3n de crisis en la era digital, la saturaci\u00f3n de informaci\u00f3n, el impacto de las fake news y la necesidad de adaptaci\u00f3n a nuevas plataformas y formatos.<\/p>\n<p style=\"text-align: justify\">Nataly Reyes enfatiz\u00f3 el papel clave de la producci\u00f3n audiovisual y la creatividad en el \u00e9xito de las campa\u00f1as de comunicaci\u00f3n. Con m\u00e1s de cinco a\u00f1os en el mercado, Phalopia Studio se ha consolidado como una agencia creativa 360\u00b0, y a trav\u00e9s de iniciativas como esta, reafirma su compromiso con la formaci\u00f3n de futuros profesionales en el campo de la comunicaci\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>REDACCI\u00d3N NOTI-AM\u00c9RICA (ECUADOR). La Universidad de Los Hemisferios fue sede de una masterclass dirigida a los estudiantes de la Facultad de Comunicaci\u00f3n, impartida por Nataly Reyes, CEO y fundadora de Phalopia Studio. Bajo el&#46;&#46;&#46;<\/p>\n","protected":false},"author":81,"featured_media":34243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_242054905_242054905":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[103],"tags":[],"class_list":["post-34241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-educacion"],"acf":[],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Masterclass sobre Comunicaci\u00f3n Estrat\u00e9gica en la Universidad de Los Hemisferios - Ecuador | Noti-America.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/noti-america.com\/site\/ecuador\/2025\/03\/07\/masterclass-sobre-comunicacion-estrategica-en-la-universidad-de-los-hemisferios\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Masterclass sobre Comunicaci\u00f3n Estrat\u00e9gica en la Universidad de Los Hemisferios\" \/>\n<meta property=\"og:description\" content=\"REDACCI\u00d3N NOTI-AM\u00c9RICA (ECUADOR). La Universidad de Los Hemisferios fue sede de una masterclass dirigida a los estudiantes de la Facultad de Comunicaci\u00f3n, impartida por Nataly Reyes, CEO y fundadora de Phalopia Studio. 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